What types of ads can be used in media campaigns? Advertising is at the fore in the marketing mix, which creates brand awareness and increases sales. There are many types and forms of advertisements, to serve all commercial purposes, and penetrate into various marketing channels. What are the most prominent types of ads that you can use to promote your products or services? What are the advertising success factors that will help you achieve your marketing goals? What is advertising? Advertising is a paid means of communication through which brands target customers, and it is one of the pillars of the marketing strategy adopted by companies to highlight their brand, and through it they seek to influence the target audience, and it is the cornerstone for launching any advertising campaign for these companies through their marketing channels. For this, companies purchase the so-called advertising space to promote their services, products or brand through advertising media such as: ra...
How to attract customers and convert them to permanent customers
Many of the services and things that are provided in Fiverr depend on direct selling, which is not repeated from the same customer, but despite that, there are many businesses that may turn from products that are sold once to products that are ordered several times.
Do not be surprised, this is a fact, there are many sellers who were able to attract customers and convert them into permanent customers in a way that ensures that the sales movement does not stop and increase further.
Accuracy in time and handling
There is no doubt that the accuracy in determining the time, and the delivery of the service on time is one of the most important factors that earn you the respect of the customer and build you a good reputation. So, always make sure to manage your time well. Also, the accuracy in the transaction and in the implementation of the required tasks will greatly facilitate your work and guarantee your rights and make the implementation of the work run in an orderly manner and to the fullest, in addition to avoiding problems in the future, which guarantees you success in a large percentage. Gaining the customer’s trust due to accuracy will undoubtedly create a reputation Good for you and a good impression about you may make him use you again.
Balance between seriousness and friendly dealings
Commercial transactions always require a great deal of seriousness in dealing and dialogue, but at the same time there is no need for things to be done strictly and dryly, sometimes dealing in a friendly and balanced manner that creates a kind of good relationship with the client, especially if this is after strictly agreeing on all In terms of business, this relationship creates a kind of bond with your customer that encourages him to deal with you later.
Always be different from others
There is no doubt that being distinguished from the rest of the competitors makes you a unique person. When you are distinguished, this customer will pay to deal with you again, especially if these advantages are not available in the rest of the competitors and at the same time if you present your business like others, this certainly may not pay the customer To deal with you exclusively, make sure to choose these matters carefully and objectively. Do not make the evaluation of the points of excellence on your part, but make them from the customers themselves, as sometimes a lot of points that we think are distinctive are normal for customers and vice versa.
Continuously develop and update your business
Developing your business, improving it for the better, or updating it is the best way to encourage the customer to buy again from you, especially when doing the points we explained before. For example, if you provide a template or a book, for example, issue a new copy every once in a while, or if you provide a service On a site, use another additional site, or add something new in the services you provide, this update process will surely convert old customers from just one-time customers to buying and trying this updated thing that may be better than the previous one, so make sure Always diversify and update your products first-hand so that you are not also surprised by the occurrence of a situation of saturation and a significant decrease in your sales.
Encourage him to bring clients through him
Many professional sellers resort to converting the customer into an indirect marketer by purchasing the same product or service for their friends and acquaintances, or encouraging others to deal with you. One of the most famous of these means is the discounts and coupons that you can make on Fiverr by giving them an in-kind gift, Or provide an increase in the service if he buys from you certain times or brings a certain number of customers through him. These methods are considered a successful way to encourage the customer to deal with you several times.
Provide him the option of technical support after sales
One of the things that customers prefer is the possibility of writing to you or inquiring about anything that may be related to the executed work. This helps a lot to have a permanent connection after the sale process, but make sure that these points are in a very limited form or in a narrow range so that they do not become additional services or An extra burden that was not stipulated when agreeing on the service, so the process, for example, is limited to simple responses, knowledge of the method of a matter, or inquiries.
Watch out for manipulation
Always be careful not to deliberately manipulate or neglect some points, or leave simple mistakes that you may think that the customer does not discover, many of these things may not appear in the near term, but they will certainly be revealed one day, and when they are discovered, they may cause a shock that may destroy all trust and treatment The kindness that I did with him before, so I take great care on this point and never underestimate it.
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